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Positioning diagnosis — Understand where you stand

Before investing in marketing, content or a redesign, you need to know if your foundation is solid. This diagnosis shows you exactly what works, what doesn't, and where to move next.

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Estimated duration: 1 to 2 weeks

This might be for you

This is for you if...

You feel something isn't working in your communication but can't pinpoint what. Sales aren't flowing, content isn't connecting, but you can't identify the concrete problem.

You're about to invest in marketing and want to make sure the foundation is right. Before spending on ads, redesign or an agency, you need to know if your current positioning holds up.

You want an external, objective view of how your brand looks from the outside. You're too deep inside to see clearly. You need someone to tell you the truth without strings attached.

Scope

What's included

01

90-minute working session

A deep conversation where I understand your business, your market, your clients and what you're trying to achieve. Not a questionnaire: a real working session.

02

Audit of your current presence

I review how you present yourself today: your website, social media, commercial materials, sales pitch. I look at it the way a client finding you for the first time would.

03

Direct competitor mapping

I analyze 3 to 5 competitors: what they say, who they speak to, how they position themselves. This shows you where there's room to differentiate.

04

Diagnosis report with recommendations

A clear, actionable document with what works, what doesn't, the opportunities I found and a recommended plan of next steps. We close with a meeting to present and discuss it together.

Questions

Before you ask

What happens after the diagnosis?

It depends on what we find. If you need a positioning sprint, the value of the diagnosis is deducted from the total. If the foundation is solid and you only need minor tweaks, you leave with a clear plan to execute on your own.

Is the diagnosis mandatory before a sprint?

It's not mandatory, but recommended. If you already have a very clear idea of your problem, we can go straight to the sprint. We'll evaluate it together on the discovery call.

How long does it take?

Between one and two weeks from when we start, depending on scheduling for the working session.

Let's start

If your product is good but your communication doesn't do it justice, let's talk

The first conversation is free and lasts 30 minutes. You tell me your situation, I tell you if I can help and how.

Book your discovery call